Senior Director, Member Experience & Product Strategy - Aviation

RTCA, Inc. is a not-for-profit member organization that has been at the forefront of aviation standards development since 1935. We collaborate with industry leaders, government organizations, and global stakeholders to develop consensus-based performance standards and guidance materials that enhance aviation safety, security, and efficiency.

Position Summary

RTCA, Inc. is seeking an aviation professional to fill the role of Senior Director, Member Experience & Product Strategy, a key leader responsible for shaping RTCA’s product strategy, strengthening member engagement, and representing RTCA within the aviation community. This role oversees product delivery, member outreach, marketing/communications, and helps drive RTCA’s membership and product growth strategy. The ideal candidate brings deep aviation experience, an understanding of small nonprofit environments, and commitment to our mission and the global aviation industry.

Essential Functions and Responsibilities

• Serve as a strategic advisor to executive leadership on product direction, member needs, and aviation industry trends
• Analyze industry feedback and organizational data to inform strategic recommendations.
• Represent RTCA at aviation industry events, forums, conferences, and stakeholder meetings; oversee RTCA’s presence at industry engagement opportunities
• Build and maintain strong relationships with aviation partners, regulators, and other stakeholders to support the mission and increase member value
• Monitor emerging aviation issues to ensure RTCA’s products and member offerings remain relevant and impactful to its members and the industry at large
• Collaborate with the Standards and Technologies team for the transition of technical products from development to publication and potential training opportunities

Marketing & Communications

• Lead and manage a small team of professionals executing product delivery, member outreach and marketing/communication functions
• Oversee brand consistency, messaging, and external communications to members, stakeholders, and the broader aviation community
• Ensure cohesive and professional communication across all channels, including email, website, digital content, and social platforms
• Identify opportunities to increase visibility of RTCA products, events, and member benefits
• Support contract negotiations and service delivery that involve marketing-related vendors or platforms

Member Engagement

• Develop and execute initiatives to grow membership and strengthen member value, including training, publications and events
• Oversee the member support experience, ensuring timely and high-quality responses to inquiries
• Implement feedback programs to assess member satisfaction and value, identifying areas for improvement
• Lead outreach efforts to build relationships with new and prospective members
• Manage the Association Management System (AMS) to ensure accurate member data, reporting, and analytics
• Deliver a best-in-class member experience across onboarding, engagement, and renewal touchpoints

Product Delivery & Operations

• Lead and manage a small team of professionals executing product delivery, member outreach and marketing/communication functions
• Lead the development, delivery, and continuous improvement of RTCA’s products, including training, publications, and events
• Establish and track KPIs to measure member satisfaction and evaluate operational efficiencies
• Manage the Learning Management System (LMS) and ensure high-quality, accurate, and updated content delivery
• Perform data analytics to assess product performance, event outcomes (hosted events), and revenue potential to make informed business decisions
• Identify opportunities to enhance existing products and develop new offerings aligned with member needs and industry trends
• Oversee cross-functional workflows to ensure smooth product development and implementation

Qualifications:

• 4-year degree in Business Management, Marketing Communications, or related field
• 10+ years working in the aviation industry
• 10+ years’ leading effective, productive teams in a customer focused environment
• Demonstrated experience developing and implementing a Strategic Plan
• Experience in a membership environment with a passion for serving members is essential
• Ability to accurately forecast revenue and drive results
• Experience using data analytics to inform marketing strategy and business decisions
• Experience overseeing or implementing AMS systems
• Experience working in a fast-paced environment ideally with a nonprofit or small organization
• Strong organizational skills with the ability to prioritize activities and adapt to changing needs to ensure efficient operations
• Self-starter with strong prioritization and time-management skills
• Strategic thinker and servant leader with excellent communication and interpersonal abilities
• Detail-oriented and able to work effectively within a small, collaborative team
• Strong negotiation skills; pricing strategy experience a plus

Work Environment:

• Location: Washington, D.C.
• Work Schedule: Hybrid, Required 2-3 days a week on-site in our Washington, DC office
• This office maintains a business dress environment
• This position requires being present in the RTCA, Inc., HQ Office in Washington, D.C. Business hours are Monday through Friday. Remote work is possible up to three days a week when not contradicted by additional onsite responsibilities and other meetings
• It is estimated that the position requires a 15% commitment to travel, both domestic and international

Physical Demands:

• The person in this position must be able to work at a computer for up to 75% of the workday
• The person in this position will be regularly presenting to small and large groups in hybrid and face to face meetings

Compensation and Benefits:

• The expected pay range for this role is $155,000 to $170,000 per year and will be commensurate with factors such as relevant experience, skills, and qualifications
• Comprehensive benefits package, including medical, dental, and vision coverage, with the employer covering 80% of the preferred plan medical premium and 100% of the premium for dental and vision for eligible employees and their dependents
• Disability and life insurance benefits are fully covered at no cost to the employee
• 401(k) retirement plan with employer matching
• Up to $150/month (up to $1,800 annually) towards approved transportation costs
• Annual incentive bonus program
• Paid time off and holidays including the week between Christmas Day and New Year’s Day
• Professional development and continuing education reimbursement

RTCA, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, disability, sex, sexual orientation, gender identity, or national origin. Nothing in this job posting should be construed as an offer or guarantee of employment.

Please note that visa sponsorship is not available for this position. All applicants must apply directly through the RTCA, Inc. website or by emailing [email protected].