Employer Branding Senior Executive

Key Responsibilities

• Develop and execute employer branding strategies to enhance the companys talent attraction efforts.
• Manage and grow the organizations presence on professional and social media platforms to promote employer brand messaging.
• Create engaging content and campaigns that highlight company culture, employee stories, and workplace initiatives.
• Collaborate with Talent Acquisition and HR teams to support recruitment campaigns and talent marketing activities.
• Organize and support employer branding events, university partnerships, and career fairs.
• Monitor and improve the candidate experience across recruitment touchpoints.
• Track and analyze employer branding performance metrics such as engagement, reach, and talent attraction outcomes.
• Maintain and update career pages and employer branding materials.
• Work closely with internal stakeholders to ensure brand consistency and alignment with corporate communication guidelines.

Requirements

• Bachelors degree in Marketing, Business Administration, Communications, Human Resources, or a related field.
• 1 to 2 years of experience in employer branding, recruitment marketing, HR marketing, or talent acquisition.
• Strong understanding of social media platforms and digital marketing techniques.
• Experience creating engaging digital content and campaigns.
• Excellent communication and storytelling skills.
• Ability to analyze data and measure campaign effectiveness.

Preferred Qualifications

• Experience working with employer branding tools or HR platforms.
• Knowledge of recruitment marketing strategies and talent attraction trends.
• Experience with design tools or content creation platforms is an advantage.

Key Skills

• Employer Branding Strategy
• Recruitment Marketing
• Content Creation & Storytelling
• Social Media Management
• Candidate Experience Enhancement
• Campaign Analytics & Reporting
• Stakeholder Collaboration